REHABILITARTE
Communication Strategy /Key Visual /SoMe Content
Neurological Rehab Center in Argentina.
Rahabilitarte’s patients and their parents used to receive news and information via WhatsApp until they found Captcha Studio and started to share their diverse and enriching universe with the world.
TARGET
Families, moms and dads with kids who face neurological conditions.
CHALLENGES
-Design a communication strategy from scratch.
-Develop the storytelling for its social media.
-Encourage a diverse and inclusive world through their communication.
-Elaborate creative content aligned with their MKT goals.
-Craft a cohesive Key Visual for Social Media.
OUR CREATIVE RESULTS
A sweet, close, and inspiring tone & style for the storytelling and a cheerful and colorful Key Visual.
Optimistic and inspirational content around therapists' & patients' testimonies.
Awareness of different neurological pathologies and how to accompany people who face them. Brand awareness.
Inspirational manifesto & claim to tell their story.
WORK PROCESS
-We meet monthly to learn about the center’s new achievements, additions, plans, success stories and the occasional sad story as well.
-We create content based on their daily reality and deliver it via Google Drive.
-After feedback, we schedule the publications and expect the next round.
EXPLORE OUR WORKS
Economy and business website. We are all one in business.
